We are thrilled to announce that Moderne Press is growing! We are searching for a dynamic intern who is eager to support our Public Relations team from our Berkeley office. If you or someone you know is interested in working closely with national editors, stylists and bloggers, have a keen eye for style and have a go-getter attitude, we want to hear from you. To read more about the internship, please go here.
We’d love your help, too. If you know of any candidates that would be a perfect fit for Moderne Press, please send them to internships@modernepr.com. Thanks!

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At Moderne Press, we love working with small boutique brands – and there’s a reason for it. We know that our PR efforts have a more significant impact on your company. But why is PR important and why should you invest in it?

Why PR Is Important for Small Brands – Read more
This month celebrates the second anniversary of Moderne Press. I just want to take a moment to say how lucky I feel to be working with such amazing people and brands, and want to thank all of you who have given support to our agency (and myself) throughout these past couple years. Cheers!
P.S. If you are a brand/designer that is interested in PR, we currently have a special offer in celebration of our anniversary. Contact us to find out details!

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Most companies are aware that PR adds value to their brand. However, because PR increasingly touches on so many aspects of media and your business, how does PR really help and how can you measure the value added to your bottom line?

The Value of PR – Read more
Despite the ease of email, the pleasure of a handwritten thank you note can’t be beat. Receiving a card delivered by the good ol’ fashioned mail always seems like a pleasant surprise and demonstrates etiquette and care.
Recently, we asked Daniella (of Dress, Design & Decor) to design a set of postcards for our thank you needs, since we write many each month. Postcards make the thank you process very quick, easy and painless. Daniella totally understood our aesthetic of modern simple elegance, and produced some beautiful designs. Below is a peek of one!

As a small business owner, you are most likely wearing many hats and juggling multiple tasks throughout the day. While you know your business inside and out, can you define your brand, your vision, and your goals? Have you thought about how you want your company to be perceived by your customers and by the media?

Do You Know Your Brand? – Read more
I’m off to NYC for a few days for a round of deskside meetings. See you back here on Friday!

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We tell all clients – current and prospective – that social media should be an essential component of every company’s public relations and marketing strategy. Everyone is blogging, but why should you? How can you use blogging as a marketing tool? Here are a few suggestions:

Blogging for Your Brand – Read more
I’m headed to NYC for a brief press trip to meet with some of our favorite editors. See you back here on Wednesday!

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Public relations is one of the most cost-effective ways to raise awareness about your company. But what is PR? How is it different from advertising? How does it work and why is it important?

What is PR (Really)? – Read more