Help Us Help You

‘PRENEUR recently wrote an article called “Help Me Help You: Publicists Reveal How Small Biz Clients Can Improve Chances for Press & Their Working Relationship” – to which we contributed some tips.  If you are currently engaged in a PR campaign or are looking for a PR agency, we recommend checking it out.  All of the tips are good ones!

Now Representing: Harabu House

Moderne Press is happy to announce the representation of Harabu House, an online home and lifestyle boutique, featuring contemporary products that incorporate global flair through design and artistry. Harabu House offers beautifully distinctive and innovative finds from around the world for modern living. Founder Shilpa Iyer strives to offer sustainable products that provide economic, social and environmental benefits to those artisans who create them. For more information, to view products and shop online, go to www.HarabuHouse.com.

How Long Until I See PR Results?

We were recently asked to speak on a subject very near and dear to us, “How long until I see PR results?”, by ‘Preneur, a member-based showcase, community, and education center for entrepreneurs, independent brands and small business. We often wish we can give a black and white answer, but in the world of PR, there are many shades of grey. The most important thing to remember is that PR should be thought of as a marathon and not a sprint. To find out more, check out the article on ‘Preneur.

How Do You Use Facebook?

We recently came across a very poignant article on Mashable by Lauren Indvik on the Five Best Practices for Fashion Retailers on Facebook. While people are spending more and more time on Facebook and other social media networks, the question for retailers is this – are you optimizing your Facebook presence? This article touches on the following points:


Continue reading

Artful Invitations

A couple months prior to our recent press preview, we had to decide on invitations…and this season, we went with a fashion illustration. We commissioned the talented Laura Su, and the stunning custom illustration turned out so splendidly that we immediately ordered prints of it too! We loved that it was unique to our agency, and that it incorporated our clients’ products (can you spot them?).